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LINE

LINE is a messaging application and service brand launched in Japan on June 23, 2011. Developed by a team including Jungho ShinJungho ShinJungho Shin, also known as Shin Jung-ho, is a creator of LINE and a product executive. He has served as LINE co-CEO, representative director of LINE Plus and group chief product officer of Z Holdings. LY Corporation listed him as chief product officer in its April 2026 management structure.Open the full entry at NHN Japan, it offers messages, voice and video calls, stickers and official accounts, with associated content, commerce and financial services. LY CorporationLY CorporationLY Corporation is a Japanese internet company operating services including LINE and Yahoo! JAPAN. Its present organizational structure followed a group reorganization in 2023.Open the full entry and regional companies including LINE PlusLINE PlusLINE Plus is a South Korea-based company established in 2013 for LINE’s international business and now a subsidiary of LY Corporation. Its teams work across engineering, product planning, design, marketing and business, cooperating with regional offices on localized services. It is distinct from the LINE app and the former LINE corporation.Open the full entry operate its businesses, principally in Japan, Taiwan and Thailand.

Contents20 sections
Key facts

Corporate Background

Launch After the Earthquake

Difficulties contacting loved ones after the Great East Japan Earthquake motivated LINE’s development. Jungho Shin and the team created the app, which launched on June 23, 2011, initially with text messaging and later free calls and stickers.⁠[1][2]

Platform and International Growth

LINE added Home and Timeline and grew through local promotion and partners. Its tenth-anniversary retrospective reported more than 300 million registered users worldwide in November 2013; registered users are distinct from monthly active users.⁠[3]

Corporate Rename and LINE Plus

In 2013 NHN Japan adopted the LINE corporate name and the group established LINE Plus for international business. The app brand, operating corporation and international subsidiary were related but distinct entities.⁠[4]

Payments, Content and Business Accounts

LINE expanded into payments, music, gifts and creator stickers, using official accounts, sponsored stickers and marketing tools to connect businesses and consumers. Availability varied by country and period rather than forming a uniform worldwide feature set.⁠[3]

Dual Listing

LINE’s operating company listed on the New York and Tokyo stock exchanges in July 2016 under LN and 3938. The listed security represented the company, not the software application itself.⁠[1]

AI, Finance and Life Platform

LINE introduced the Clova AI platform and smart speakers and developed payment, investment and insurance services. In 2019 its Life on LINE vision described expansion from a communications gateway into everyday services.⁠[3]

Delisting and Business Integration

LINE Corporation delisted from the Tokyo and New York exchanges in December 2020 and completed business integration with Z Holdings in 2021. The messaging service continued; delisting did not mean the app closed.⁠[1][5]

Personal Data Management Issue

After the 2021 integration, a LINE personal-data management issue raised user concerns. In a later public interview, Takeshi Idezawa acknowledged that the company had failed to prevent it and described the substantial resources required for remediation and rebuilding trust.⁠[2]

LY Corporation Reorganization

Z Holdings, LINE, Yahoo JapanYahoo JapanYahoo Japan refers to the Yahoo! JAPAN portal and its historical operating companies. The Japanese search and information brand became part of LY Corporation’s operations in the 2023 reorganization.Open the full entry, Z Entertainment and Z Data completed reorganization as LY Corporation. LY Corporation operates LINE in Japan, while LINE Plus and other regional companies support overseas business.⁠[5]

Unauthorized Access and Data Leakage

In November 2023 LY Corporation disclosed unauthorized system access. It said malware on a subcontractor’s computer enabled access through NAVER Cloud and a shared authentication environment into former LINE systems. A February 2024 update expanded the disclosed impact.⁠[6]

LINE Pay Ends in Japan

LINE Pay ended in Japan on April 30, 2025 as the group concentrated Japanese payments resources on PayPay. The original announcement excluded Taiwan and Thailand from that termination; it did not end the LINE messenger.⁠[7][8]

Japanese Monthly-User Milestone

LY Corporation’s history states that LINE exceeded 100 million monthly users in Japan in December 2025. This dated, market-specific measure differs from global registrations or app-store review counts.⁠[9]

Generative AI Integration

LINE had introduced AI question answering, image generation and reply suggestions. The corporate history records their integration into Agent i in April 2026.⁠[9]

July–October 2026: Game Identifier Transmission Remediation

LY Corporation disclosed unnecessary transmission of internal identifiers from three LINE GAME titles to an external advertising tool, affecting about 6.1 million unique users. These were different from friend-search LINE IDs. The company said transmission had stopped and the provider had deleted the data.⁠[10]

Remediation Report

Following administrative guidance received on July 31, the company submitted a report covering information classification, contractual and technical controls, training, and checks that actual external transmissions matched privacy disclosures across its products.⁠[11]

Features and Security: Messaging and Letter Sealing

LINE supports messaging and voice and video communication. Letter Sealing provides end-to-end encryption for eligible chats, but group calls, meetings, albums and notes are outside that scope. End-to-end encryption should not be assumed for every LINE feature.⁠[12]

Brand and Operations: Regional Services

LINE names both a messenger and a wider family of business, content, commerce and financial services. LY Corporation operates in Japan, with LINE Plus, LINE Taiwan and LINE Thailand supporting regional development. Operators and availability differ by product.⁠[13]

Related Organizations, Websites and Public Accounts

Sources

  1. History - LINE Corporation (opens in a new window)
  2. Strategic Growth in the AI Era: Catalyst CEO Idezawa on Leading with a Future-Back Approach (opens in a new window)
  3. LINE 10th Anniversary (opens in a new window)
  4. History (opens in a new window)
  5. LY Corporation Takes Its First Step (opens in a new window)
  6. Notice and apology regarding information leakage due to unauthorized access (Updated as of February 14, 2024) (opens in a new window)
  7. Results for the Nine Months Ended December 31, 2025 (FY2025-3Q) [IFRSs] (opens in a new window)
  8. Termination of LINE Pay Service in Japan (opens in a new window)
  9. History - LY Corporation (opens in a new window)
  10. Notice and Apology Regarding the External Transmission of LINE GAME Users’ Internal Identifiers (opens in a new window)
  11. Submission of a Report to Japan’s Ministry of Internal Affairs and Communications Regarding the External Transmission of LINE GAME Users’ Internal Identifiers (opens in a new window)
  12. About Letter Sealing (opens in a new window)
  13. About (opens in a new window)
  14. Communication Channels (opens in a new window)