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LINE Plus

LINE Plus is a South Korea-based company established in 2013 for LINE’s international business and now a subsidiary of LY CorporationLY CorporationLY Corporation is a Japanese internet company operating services including LINE and Yahoo! JAPAN. Its present organizational structure followed a group reorganization in 2023.Open the full entry. Its teams work across engineering, product planning, design, marketing and business, cooperating with regional offices on localized services. It is distinct from the LINE app and the former LINE corporation.

Contents8 sections
Key facts

Establishment for International Business

Wholly Owned by LINE

In September 2014 LINE Plus became a wholly owned subsidiary of LINE Corporation, further consolidating international operations within the LINE group.⁠[3]

Launch of unblock

LINE Plus established blockchain subsidiary unblock in South Korea, initially focusing on research and education under CEO Matthew Lee. The announcement described it as an early step toward blockchain-related LINE services.⁠[4]

Product Leadership and Group Integration

In January 2021 Jungho Shin became a LINE Plus director and CWO. LINE’s business integration with Z Holdings that year placed international teams within a reorganized group framework.⁠[2]

LY Corporation Subsidiary

After the reorganization of LINE, Yahoo JapanYahoo JapanYahoo Japan refers to the Yahoo! JAPAN portal and its historical operating companies. The Japanese search and information brand became part of LY Corporation’s operations in the 2023 reorganization.Open the full entry and Z Holdings, LINE Plus became one of LY Corporation’s international subsidiaries. The official account distinguishes LINE operations in Japan from the work of Korean and other regional teams abroad.⁠[5]

Operations: Localization and Cross-Border Teams

The company develops localized services within the LINE ecosystem, spanning communications, lifestyle, fintech, content, games, commerce and AI. Offerings vary by market; the whole LINE brand portfolio is not necessarily operated directly by the LINE Plus legal entity.⁠[5]

Related Organizations, Websites and Public Accounts

Sources

  1. History (opens in a new window)
  2. Notice of the 28th Ordinary General Meeting of the Shareholders (opens in a new window)
  3. History - LINE Corporation (opens in a new window)
  4. [Korea]LINE Plus Launches Blockchain Subsidiary ‘unblock’ (opens in a new window)
  5. About (opens in a new window)
  6. Communication Channels (opens in a new window)