Intro (Expert Marketplace)
Intro is an online expert-consultation platform based in Los Angeles, United States, where users pay by the length of a session to book one-on-one video calls with entrepreneurs, designers, celebrities, and other experts; experts set their own prices and the platform takes a commission. It was founded by Raad Mobrem in 2020 and raised a seed round led by Andreessen HorowitzAndreessen HorowitzAndreessen Horowitz (a16z) is a venture capital firm founded in 2009 by Marc Andreessen and Ben Horowitz. It invests from the seed stage through the growth stage and provides operational support to its portfolio companies.Open the full entry in 2021.
Contents9 sections
Key facts
Early History: Founder Raad Mobrem
Intro’s founder and chief executive, Raad Mobrem, previously founded Lettuce, a software company for small businesses that was acquired by Intuit in 2014. He has recounted that as a young man he ran into Kinko’s founder Paul Orfalea on the street and spoke with him for about 15 minutes, an encounter that led him to become an entrepreneur; Orfalea later became his lifelong mentor, and Mobrem cites the meeting as the origin of Intro.[1][2][3][3][1][1]
2020Founded in Los Angeles
Intro was founded in Los Angeles in 2020. Mobrem recalled that while working on his home during the COVID-19 pandemic he wished he could get quick advice over a video call from a world-class interior designer, which led him to the idea of letting people pay to reach in-demand experts in many fields while letting the experts earn money for their time and knowledge.[1][3][3]
October 13, 2021$10 Million Seed Round Led by Andreessen Horowitz
On October 13, 2021, Intro announced a $10 million seed round led by Andreessen Horowitz, with participation from Alexis Ohanian’s Seven Seven Six, CAA founder Michael OvitzMichael OvitzMichael Ovitz is an American Hollywood agent and businessman, a co-founder of the talent agency Creative Artists Agency (CAA), which he chaired from 1975 to 1995, and was once regarded as one of the most powerful figures in Hollywood. He briefly served as President of The Walt Disney Company from 1995 to 1996, and his severance gave rise to shareholder litigation lasting nearly a decade; he later headed Artists Management Group and turned to technology investing and advisory work.Open the full entry, Goldman SachsGoldman SachsGoldman Sachs is an American financial services group headquartered in New York whose businesses include investment banking, securities trading, asset management, and wealth management. It traces its origins to the commercial paper business Marcus Goldman founded in 1869; it listed on the New York Stock Exchange in 1999 under the ticker GS and became a bank holding company in 2008. David Solomon serves as chairman and chief executive officer.Open the full entry chief executive David Solomon, 23andMe chief executive Anne Wojcicki, basketball player Kevin Durant, comedian Tiffany Haddish, and others, bringing the company’s total funding to $12 million. Andrew Chen, a general partner at Andreessen Horowitz, said the platform gives experts and creators a way to monetize their followings and diversify their revenue.[1][1][1]
At the time, Intro’s website and iOS app offered experts in style, wellness, business, home, beauty, and astrology; it had about 75 experts and had facilitated 500 sessions in its first two months in beta. Experts set their own prices and availability, with a 15-minute session costing roughly $30 to $200 depending on the expert; rather than charging experts a monthly fee, the platform took a 30% commission on calls it brought in and 10% on calls experts initiated through their own booking tool.[1][1][1][1][1]
August 2022Celebrity Experts and Charitable Donations
In 2022, 15-minute sessions with Alexis Ohanian and Rachel Zoe on the platform were priced at $776 and $1,000, respectively; Paul Orfalea also offered 30-minute sessions on the platform and donated the $550 from each call to his Audacious Foundation. Mobrem said business and interior design were the two most popular categories at the time.[4][4][4]
October 2024Expert Subscription Plans Launched
In 2024, Intro began letting experts launch subscription plans on the platform and set a goal of about 100,000 bookings for the year; the platform’s cut of each session was usually 10% to 30%. At the time, Nikita BierNikita BierNikita Bier is an American entrepreneur and product manager known for developing tbh and Gas, anonymous compliment-polling apps for teenagers, which were acquired by Facebook, Inc. (now Meta) and Discord in 2017 and 2023, respectively. He announced on June 30, 2025, that he had become head of product at the social media platform X, stepped down in August 2026, and said in October of that year that he had officially left X.Open the full entry’s 15-minute sessions started at $1,400, and he posted on X that after setting a LinkedInLinkedInLinkedIn is a social networking platform for professionals. It was founded in 2002 by Reid Hoffman and others, launched in 2003, and listed on the New York Stock Exchange in 2011; after Microsoft acquired it for approximately $26.2 billion in 2016, it became a wholly owned Microsoft subsidiary. Its revenue comes from membership subscriptions, advertising, and recruitment solutions.Open the full entry auto-reply pointing people to his Intro page he had earned $122,300 from 95 bookings; a 30-minute call with Tiny founder Andrew Wilkinson cost about $5,000.[5][5][5][5][5]
As of October 2026: Prices for Nikita Bier and Hudson Leogrande
As of October 2026, Nikita Bier’s expert page on Intro states that sessions will only be accepted for venture-backed companies; the prices in his page data are: 15 minutes for $7,500, or $500 per minute, 30 minutes for $15,000, and 60 minutes for $30,000, with options up to 180 minutes. The page of Hudson LeograndeHudson LeograndeHudson Leogrande is an American entrepreneur who in 2022 founded Comfrt, an apparel brand that started with weighted hoodies, and serves as its chief executive; he earlier founded the teeth-whitening brand PurelyWhite Deluxe. Since June 2026 he has been an independent director of Prenetics Global, the parent company of IM8, the health brand co-founded with David Beckham.Open the full entry, founder of the apparel brand Comfrt, offers only a 30-minute option, priced at $20,000.[6][6][6][6][6][7][7]
Mission and Investors
Intro’s mission is “to give everyone access to anyone.” Besides Andreessen Horowitz, Alexis Ohanian, Michael Ovitz, and David Solomon, the investors listed on its website include actor Kevin HartKevin HartKevin Hart is an American comedian, actor, producer and entrepreneur known for stand-up comedy and films including Ride Along and Jumanji. He serves as chairman and CEO of Hartbeat, has published a memoir and children’s fiction, and has developed several business ventures. He received the Mark Twain Prize for American Humor in 2024 and has been interviewed by School of Hard Knocks.Open the full entry, Zillow co-founder Spencer Rascoff, and Kinko’s founder Paul Orfalea.[3][3][3][3][3]
Related Organizations, Websites, and Public Accounts
Intro: Official website: https://intro.co/ (opens in a new window).[8]
Sources
- Intro’s app attracts Andreessen, Seven Seven Six, Kevin Durant to connect celebrity e-design experts with those seeking advice (opens in a new window)
- Intro Raises Star-Studded Round to Help You Chat With Top Experts at Home (opens in a new window)
- Intro | Our story & mission (opens in a new window)
- This Cameo-Meets-Masterclass Startup Makes It Possible (opens in a new window)
- Would you pay $1k for 15 minutes with your business idol? (opens in a new window)
- Intro - Book with Nikita Bier (opens in a new window)
- Intro - Book with Hudson Leogrande (opens in a new window)
- Intro - Book experts & get advice (opens in a new window)