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McDonald’s

McDonald’s is a publicly traded restaurant company headquartered in Chicago, known for hamburgers, fries, drive-thrus and its franchise network. Its origins lie in the restaurant opened by Richard and Maurice McDonald in 1940; Ray Kroc expanded franchising from 1955. It operates across more than 100 countries, with the great majority of restaurants run by independent operators.

Contents24 sections
Key facts

The McDonald Brothers Open a Restaurant

Richard and Maurice McDonald opened a restaurant in San Bernardino, California, establishing the origins of the McDonald’s business.⁠[1]

Introducing the Speedee Service System

The brothers simplified the menu and reorganized food preparation around an assembly-line process with customer self-service, creating the model for subsequent expansion.⁠[1]

Ray Kroc Opens a Franchise

Ray Kroc opened his first McDonald’s restaurant in Des Plaines, Illinois, developing a franchise network through McDonald’s System, Inc. The 1955 date marks Kroc’s operation, following the brothers’ earlier restaurant.⁠[2]

Acquiring the Name and Concept

Kroc purchased the rights to the name and business concept from the McDonald brothers for $2.7 million.⁠[1]

Entering Public Markets

The company’s shares began trading over the counter in 1965 and moved to the New York Stock Exchange in 1966.⁠[1]

International Expansion and the Big Mac

McDonald’s expanded into Canada and Puerto Rico in 1967 and introduced the Big Mac nationally in the United States in 1968.⁠[2]

The First McDonald’s Drive-Thru

Operator David Rich opened a drive-thru window in Sierra Vista, Arizona, serving nearby Fort Huachuca soldiers who could not leave their vehicles in uniform. It was McDonald’s first drive-thru, rather than the industry’s first.⁠[3]

Chicken McNuggets Launch Nationwide

Chicken McNuggets launched nationwide in the United States, extending the menu beyond hamburgers.⁠[2]

Entering Mainland China

The first McDonald’s restaurant in mainland China opened on Dongmen commercial pedestrian street in Shenzhen’s Luohu district, subsequently known as the Shenzhen Guanghua restaurant.⁠[4]

Coffee and Global Advertising

The first McCafé opened in Melbourne in 1993; the company launched its global “i’m lovin’ it” advertising campaign in 2003.⁠[2]

China Partnership Transaction Closes

McDonald’s, CITIC and Carlyle completed a partnership transaction covering mainland China and Hong Kong, using a franchise structure involving local partners. The company announced completion on August 8.⁠[5]

Chris Kempczinski Becomes CEO

Chris Kempczinski became CEO and added the chairman’s role in 2024.⁠[6]

Announcing an Exit from Russia

Following Russia’s invasion of Ukraine, the company announced a process to sell its Russian restaurant business and remove McDonald’s branding, menus and signs. May 16 was the announcement date.⁠[7]

Partnering with Google Cloud

The company announced a multiyear partnership using Google Cloud’s cloud and edge computing for restaurant systems, apps, kiosks and operational improvements, with testing through Speedee Labs. The announcement described a phased program.⁠[8]

Increasing Its China Stake

The company paid $1.8 billion for Carlyle’s 28% interest in Grand Foods Holding, increasing its ownership from 20% to 48%. The platform operates in mainland China, Hong Kong and Macau; McDonald’s continued to account for it as a noncontrolling minority investment.⁠[9]

Ending the IBM Voice-Ordering Test

The company confirmed the end of its drive-thru voice-ordering test with IBM, begun in 2021, while continuing to explore other voice-AI options.⁠[10]

E. coli Outbreak Linked to Onions

The FDA investigation identified slivered onions used in some Quarter Pounder burgers as the most likely source based on epidemiological and traceback evidence. The outbreak involved 104 illnesses across 14 states, 34 hospitalizations and one death; authorities declared it over on December 3.⁠[11]

Annual Results

For 2025, the company reported revenue of $26.885 billion, net income of $8.563 billion, systemwide sales above $139 billion and comparable-sales growth of 3.1%. Systemwide sales include franchise restaurants’ sales and are distinct from consolidated company revenue.⁠[12]

Reporting Second-Quarter Results

For the quarter ended June 30, revenue was $7.099 billion and net income $2.362 billion. Comparable sales increased 1.3% globally and 0.8% in the United States, where higher average checks accompanied declining guest counts.⁠[13]

Advancing the NEXT Strategy

The NEXT strategy organized initiatives around menu, consumer, restaurant and people priorities. The company outlined about $8.5 billion in rent relief and capital support through 2036, including about $5 billion through 2030, supporting the restaurant system rather than constituting a standalone AI budget.⁠[14]

Reporting Progress on Bilingual Archy

McDonald’s described Archy as a drive-thru voice system handling English and Spanish orders with accuracy above 90%. This was company-reported performance, not evidence of universal deployment. Its broader ArchIQ platform targets inventory, maintenance and order accuracy, with technology introduced in phases according to restaurant readiness.⁠[15]

Business: Global Franchise Network

McDonald’s is a publicly traded restaurant company headquartered in Chicago, listed on the New York Stock Exchange as MCD. In September 2026 it reported more than 46,000 restaurants in over 100 countries, approximately 95% operated independently. Reporting segments include the United States, International Operated Markets and International Developmental Licensed Markets; menus and operating arrangements vary by market.⁠[16][14][17]

Websites and Public Accounts: Corporate and Brand Channels

Sources

  1. McDonald’s Founded — This Month in Business History (opens in a new window)
  2. Our History (opens in a new window)
  3. The First McDonald’s Drive-Thru (opens in a new window)
  4. 麦当劳在中国 (opens in a new window)
  5. CITIC and Carlyle Complete Transaction with McDonald’s (opens in a new window)
  6. Our Leadership (opens in a new window)
  7. Our Next Chapter in Russia (opens in a new window)
  8. McDonald’s and Google Cloud Announce Strategic Partnership (opens in a new window)
  9. Investments in Unconsolidated Affiliates — Third Quarter 2024 (opens in a new window)
  10. McDonald’s is ending its test run of AI-powered drive-thrus with IBM (opens in a new window)
  11. Outbreak Investigation of E. coli O157:H7: Onions (October 2024) (opens in a new window)
  12. McDonald’s Reports Fourth Quarter and Full Year 2025 Results (opens in a new window)
  13. McDonald’s Reports Second Quarter 2026 Results (opens in a new window)
  14. McDonald’s Advances NEXT Growth Strategy (opens in a new window)
  15. What Is McDonald’s NEXT? (opens in a new window)
  16. McDonald’s Corporation — Form 8-K, September 23, 2026 (opens in a new window)
  17. How We Operate Internationally (opens in a new window)
  18. McDonald’s Corporation — X (opens in a new window)
  19. McDonald’s — YouTube (opens in a new window)
  20. McDonald’s — LinkedIn (opens in a new window)