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ScorePlay

ScorePlay is a sports media asset management software company founded in France in 2021 by Victorien Tixier and Xavier Green and headquartered in New York, United States; it uses artificial intelligence to help sports clubs, leagues, and events organize, search, and distribute photo and video content. On February 11, 2025, the company announced a $13 million Series A round led by 20VC, bringing its total funding to about $20 million.

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Key facts

Founded in France

In 2021, Victorien Tixier and Xavier Green, a former Amazon data engineer, founded ScorePlay, serving as CEO and CTO respectively, with the initial goal of helping a French soccer club manage its photos. Toulouse FC and AS Monaco were early clubs that co-built the product.⁠[1][2][1]

Incorporation in the United States

In 2022, Scoreplay Inc. was incorporated in Delaware, with its principal place of business in New York; Tixier and Green served as executive officers and directors.⁠[3]

$5 Million Seed Round

$13 Million Series A

Expanding NBA Partnerships

Launching ScorePlay Connect

In April 2026, ScorePlay launched ScorePlay Connect, an open marketplace that lets technology builders integrate their products directly into its platform; at the time, the platform’s users comprised more than 300 sports organizations.⁠[9]

Partnership with Telestream

On August 19, 2026, Telestream and ScorePlay announced a joint solution for live content capture and management, and showcased it at the IBC2026 show in Amsterdam.⁠[10]

Three-Year Partnership with Infront

On September 10, 2026, ScorePlay announced a three-year partnership with Infront covering the media operations of Italy’s second-tier soccer league (Lega Serie B) and top-tier basketball league (Lega Basket Serie A).⁠[11]

Related Organizations, Websites, and Public Accounts

Sources

  1. About ScorePlay (opens in a new window)
  2. Sports Media Startup ScorePlay Closes $13 Million Series A (opens in a new window)
  3. Form D: Scoreplay Inc. (opens in a new window)
  4. ScorePlay closes $5M seed round with Seven Seven Six (opens in a new window)
  5. AI-Powered Sports Media Company ScorePlay Raises $13M Series A (opens in a new window)
  6. ScorePlay expands NBA footprint with 4 new teams (opens in a new window)
  7. Nets Leveraging Viral Videos as ScorePlay Grows in U.S. (opens in a new window)
  8. Tennis Australia deploys ScorePlay to innovate media distribution at the AO (opens in a new window)
  9. ScorePlay Connect: Open Ecosystem for Sports Media (opens in a new window)
  10. Telestream and ScorePlay Turn Live Sports into Immediate Fan Engagement and Monetization (opens in a new window)
  11. Infront brings media rights portfolio onto ScorePlay in 3 year partnership (opens in a new window)
  12. ScorePlay (@ScorePlayHQ) / X (opens in a new window)