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Metaplanet

Metaplanet is a Japanese bitcoin treasury company listed on the Tokyo Stock Exchange. After a strategic pivot in 2024 it made bitcoin its core treasury reserve asset, and it held 44,000 BTC as of September 30, 2026. Incorporated in 1999 and based in Tokyo, it also operates a hotel in Tokyo and holds the exclusive Japanese licence for Bitcoin Magazine.

Contents8 sections
Key facts

Incorporation

Metaplanet Inc. was incorporated on June 11, 1999, and has its office in Roppongi, Minato, Tokyo.⁠[1]

Pivot to a bitcoin treasury company

In 2024 Metaplanet’s management made a strategic pivot, adopting bitcoin as its core treasury reserve asset and turning the company into a bitcoin treasury company. It is listed on the Tokyo Stock Exchange under code 3350 and trades on OTCQX as MTPLF.⁠[2]

Holdings reach 17,132 BTC

In July 2025 Metaplanet bought another 780 BTC, bringing its holdings to 17,132 BTC. Its updated “555 Million Plan” targets 100,000 BTC by the end of 2026 and 210,000 BTC by 2027, replacing an earlier 2026 target of 21,000 BTC.⁠[3]

January–March 2026: Third-largest corporate bitcoin holder

In the first quarter of 2026 Metaplanet bought 5,075 BTC for about $405 million, lifting its holdings to 40,177 BTC and making it the third-largest corporate bitcoin holder after Strategy and Twenty One Capital. Its average cost basis was about $104,100 per bitcoin; its shares traded at 302 yen, against a June 2025 peak of 1,930 yen.⁠[4]

July–October 2026: 44,000 BTC and revised capital allocation

In the third quarter of 2026 Metaplanet sold 10,000 BTC and bought 11,000, bringing its holdings to 44,000 BTC as of September 30. It said it would fund future purchases primarily through permanent capital, with 10% to 15% from bonds, loans and preferred shares, and would cap bitcoin-purchase loans at about 10% of the net value of its crypto assets.⁠[5]

Its October 5 notice described the transactions as a sale and reacquisition of bitcoin to demonstrate liquidity.⁠[6]

Convertible bonds and share repurchases

On October 13, 2026, Metaplanet announced an issue of zero-coupon euro-yen convertible bonds due 2031 and set up a share repurchase program; on October 14 it fixed the bond terms and disclosed the results of share repurchases through ToSTNeT-3.⁠[6]

Business: Bitcoin treasury and other operations

Metaplanet’s website shows holdings of 44,000 BTC and describes the company as Japan’s largest corporate holder of bitcoin.⁠[7]

Besides its bitcoin treasury operations, Metaplanet owns and operates a hotel in Tokyo and holds the exclusive licence for Bitcoin Magazine in Japan.⁠[2]

Sources

  1. Contact Us | Metaplanet (opens in a new window)
  2. About | Vision, Mission & Strategy | Metaplanet (opens in a new window)
  3. Metaplanet Expands Bitcoin Holdings Again in Steady March Toward 2026 Goal (opens in a new window)
  4. Metaplanet Becomes Third-Largest Corporate Bitcoin Holder After 5,075 BTC Purchase (opens in a new window)
  5. Metaplanet Increases Bitcoin Reserves to 44,000 BTC (opens in a new window)
  6. Disclosures | Compliance & Regulatory Filings | Metaplanet (opens in a new window)
  7. Metaplanet - Bitcoin Treasury Company (opens in a new window)