Steven Bartlett
Overview
Bartlett works across social media marketing, creator media and startup investment. The Diary Of A CEO evolved from reflections on entrepreneurship into long-form conversations with business leaders, public figures and specialist guests. His founder status, historical directorships and television roles are separate relationships.[1][2]
Contents24 sections
Key facts
August 1992Born in Botswana
2013Founds Wallpark
He attended Plymstock School and left Manchester Metropolitan University to pursue entrepreneurship. His biography dates the student-focused online platform Wallpark to 2013, before Social Chain.[3]
2014Co-founds Social Chain
2017Launches The Diary Of A CEO
He launched The Diary Of A CEO podcast, later extending it through audio, YouTubeYouTubeYouTube is Google’s video-sharing and creator platform, founded in 2005 by Steve Chen, Chad Hurley, and Jawed Karim and acquired by Google in 2006. Built around video uploading, viewing, and creator earnings, the platform has developed Shorts, YouTube Music, Premium, YouTube TV, and products for children, and is headquartered in San Bruno, California, United States.Open the full entry video and related publishing. The program and his subsequent similarly titled book are distinct works.[3][6]
October 2019Social Chain Merges with Lumaland
Social Chain merged with German e-commerce company Lumaland to form the listed group The Social Chain AG. Bartlett became co-CEO. The original UK marketing agency and the combined listed parent differed in scope.[4]
August 17, 2020Leaves Social Chain Management
PRovoke Media reported that Bartlett and McGregor were leaving the company. Bartlett’s co-CEO tenure ended while Wanja Oberhof continued to lead the group. This departure preceded later changes involving its listing or marketing business.[4]
2021Publishes His First Book
He published Happy Sexy Millionaire, discussing his understanding of wealth, achievement and fulfillment. The BBCBBCThe BBC (British Broadcasting Corporation) is the United Kingdom’s public broadcaster. Its predecessor was the British Broadcasting Company, formed in 1922, and since 1927 it has been established under a Royal Charter. It provides television, radio, and online services in the UK, is funded mainly by the television licence fee, and broadcasts worldwide in multiple languages through BBC World Service.Open the full entry included the book in its biography when announcing his selection for Dragons’ Den that year.[3][7]
May 13, 2021BBC Announces His Dragons’ Den Role
The BBC announced that Bartlett would join series 19, describing the 28-year-old as the program’s youngest Dragon at the time. Filming was scheduled for that summer; the announcement date was not his first broadcast appearance.[7]
August 25, 2022thirdweb Announces Series A Funding
thirdweb, the developer platform Bartlett and Furqan Rydhan co-founded in 2021, announced a $24 million Series A at a $160 million valuation. Haun Ventures led, with participants including Coinbase Ventures and Shopify. Both figures refer to the announced company financing round.[8]
2023Publishes The Diary of a CEO Book
He published The Diary of a CEO: The 33 Laws of Business and Life, organized around principles for business and personal life. It shares the podcast’s brand rather than reproducing all interviews as transcripts.[3]
August 14, 2024Advertising Disclosure Rulings
The Advertising Standards Authority found that Facebook ads for Huel and ZOE misleadingly omitted Bartlett’s then directorship of Huel and investment in ZOE. It required the ads not to reappear in the complained-of form. The companies argued that consumers recognized celebrity advertising as commercial; the ASA considered the specific relationships material.[9][10]
December 13, 2024BBC Investigates Podcast Health Claims
The BBC reported reviewing 23 health-related episodes and fact-checking 15 with four medical experts, identifying an average of 14 potentially harmful claims in those episodes. Producer Flight Studio replied that guests were researched, the show offered diverse perspectives and the sample represented a small part of nearly 400 episodes. These were journalistic findings and expert assessments.[11]
January 20, 2025Ends His Huel Directorship
Companies House records his Huel directorship from March 26, 2021 to January 20, 2025. The directorship mentioned in the advertising ruling therefore describes his role at that earlier time.[2]
March 25, 2025Announces FlightStory Rebranding
Bartlett announced the rebranding of Flight Group as FlightStory, encompassing the Studio creator-media business and the Fund investment business. The announcement described a business and brand restructuring rather than the simultaneous incorporation of every related legal entity.[12]
October 21, 2025Directorship Changes at Two Flight Story Entities
Company records show his directorships at FLIGHT STORY LIMITED and FLIGHT STORY GROUP LIMITED ending on this date. Those legal appointments are distinct from his founder relationship with the associated brands.[2]
October 27, 2025Slow Ventures Announces Steven.com Investment
Slow Ventures investor Megan Lightcap announced an investment in Steven.com, describing a business combining media intellectual property, creator commerce and technology. The announcement discussed FlightStory and podcast technology platform FlightCast without disclosing the investment amount.[13]
November 24, 2025Podcast Announces Health Fact-checking Measures
The producer announced medical PhD review of health content, with on-screen annotations and further reading. A July 28, 2026 statement further described video annotations and the handling of inaccurate health statements in audio. These accounts describe the producer’s process, not independent certification of all content.[14][15]
2026Wins a Webby Podcast Creator Award
The Webby Awards listed Steven Bartlett as the 2026 Webby Winner in the Creators / Podcast category, with FlightStory named as entrant.[16]
September 14, 2026Announces OBSN with Authentic
Steven.com and Authentic Brands Group announced OBSN, combining creator audiences and media with brand licensing and distribution. The release outlined an aim to deploy up to $400 million over coming years, rather than announcing that this amount had already been raised or spent.[17]
September 28, 2026Interviews Adam Neumann
On The Diary Of A CEO, he discussed financing, expansion and leadership with WeWorkWeWorkWeWork is a flexible workspace company founded in New York in 2010 by Adam Neumann and Miguel McKelvey. It provides private offices, coworking space, meeting rooms and enterprise workplace services. After withdrawing its IPO plan in 2019, it went public through a BowX merger in 2021, entered Chapter 11 in 2023 and emerged from restructuring in June 2024, continuing as a private company.Open the full entry co-founder Adam NeumannAdam NeumannAdam Neumann, born in Israel in 1979, is an entrepreneur who co-founded WeWork and served as its CEO from 2010 to 2019. He subsequently founded residential real estate company Flow and was a co-founder of Flowcarbon. He completed a BBA in Entrepreneurship at Baruch College in 2017. In a 2026 interview on The Diary Of A CEO, he reflected on SoftBank’s investment, expansion and his leadership.Open the full entry. Accounts of SoftBank’s investment and entrepreneurial mindset were Neumann’s recollections of his experience.[18]
October 7, 2026Makes His Guest Shark Tank Debut
Related Organizations, Websites, and Public Accounts
Social Chain: Official website: https://www.socialchain.com/ (opens in a new window).[5]
thirdweb: Official website: https://thirdweb.com/ (opens in a new window).[20]
FlightStory: Official website: https://www.flightstory.com/ (opens in a new window).[21]
Steven.com: Official website: https://steven.com/ (opens in a new window).[22]
Steven Bartlett: Official website: https://stevenbartlett.com/ (opens in a new window).[1]
Steven Bartlett X: Official website: https://x.com/StevenBartlett (opens in a new window).[23]
Steven Bartlett LinkedInLinkedInLinkedIn is a social networking platform for professionals. It was founded in 2002 by Reid Hoffman and others, launched in 2003, and listed on the New York Stock Exchange in 2011; after Microsoft acquired it for approximately $26.2 billion in 2016, it became a wholly owned Microsoft subsidiary. Its revenue comes from membership subscriptions, advertising, and recruitment solutions.Open the full entry: Official website: https://www.linkedin.com/in/stevenbartlett-123/ (opens in a new window).[24]
The Diary Of A CEO YouTube: Official website: https://www.youtube.com/@TheDiaryOfACEO (opens in a new window).[6]
Sources
- Steven Bartlett — Official Website (opens in a new window)
- Steven Cliff Bartlett — Personal Appointments (opens in a new window)
- About Steven Bartlett (opens in a new window)
- Steven Bartlett & Dominic McGregor Leave Social Chain (opens in a new window)
- SocialChain — Official Website (opens in a new window)
- The Diary Of A CEO — YouTube Channel (opens in a new window)
- Steven Bartlett Joins Dragons’ Den (opens in a new window)
- Thirdweb Raises $24 Million Series A at $160 Million Valuation (opens in a new window)
- ASA Ruling on Huel Ltd (opens in a new window)
- ASA Ruling on ZOE Ltd (opens in a new window)
- Steven Bartlett’s Diary of a CEO Podcast Spreads Harmful Health Misinformation (opens in a new window)
- Steven Bartlett Launches FlightStory, a Media and Investment Company (opens in a new window)
- Our Investment in Steven Bartlett (opens in a new window)
- The Diary Of A CEO Announces Health Fact-checking Measures (opens in a new window)
- The Diary Of A CEO Fact-checking Process (opens in a new window)
- Steven Bartlett — 2026 Webby Winner, Creators / Podcast (opens in a new window)
- Steven Bartlett and Authentic Launch OBSN (opens in a new window)
- Billionaire's WARNING: If You Grow Faster Than You Can Handle, You WILL Crash! | Adam Neumann (opens in a new window)
- Shark Tank — Season 18 Episode Schedule (opens in a new window)
- thirdweb — Official Website (opens in a new window)
- FlightStory — Official Website (opens in a new window)
- Steven.com — Official Website (opens in a new window)
- Steven Bartlett — X Profile (opens in a new window)
- Steven Bartlett — LinkedIn Profile (opens in a new window)