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Pete Ricketts

Pete Ricketts is an American Republican politician and former President and Chief Operating Officer of Ameritrade who served as Governor of Nebraska from 2015 to 2023 and has represented Nebraska in the U.S. Senate since 2023. On November 3, 2026, he won re-election to the Senate, defeating independent Dan OsbornDan OsbornDan Osborn is an industrial mechanic, union leader, and U.S. Navy veteran from Omaha, Nebraska, who led the 2021 strike at Kellogg’s Omaha plant. He ran twice for the U.S. Senate as an independent, losing to Deb Fischer in 2024 and to Pete Ricketts on November 3, 2026.Open the full entry.

Contents13 sections
Key facts

Early Life and Education

Ricketts was born in Nebraska City, Nebraska, and raised in Omaha; his father was an entrepreneur and his mother a school teacher. He graduated from Westside High School in Omaha.⁠[1]

He earned a bachelor’s degree in biology and an M.B.A. in marketing and finance from the University of Chicago.⁠[1]

Business Career: Union Pacific and Ameritrade

After graduate school, Ricketts returned to Omaha and worked for Union PacificUnion PacificUnion Pacific Corporation is an Omaha-based U.S. railroad holding company whose Union Pacific Railroad runs freight trains in 23 western states. In 2025 it agreed to merge with Norfolk Southern.Open the full entry, then joined his family’s business, which later became Ameritrade, as a customer service representative. At Ameritrade he served as Senior Vice President of Strategy and Business Development, Senior Vice President of Product Development, Senior Vice President of Marketing, and President and Chief Operating Officer.⁠[1]

The Ricketts family founded the company that became TD Ameritrade and sold it in 2020.⁠[2]

First U.S. Senate Campaign

In 2006, Ricketts ran as the Republican candidate against Democratic incumbent U.S. Senator Ben Nelson and lost by nearly 28 percentage points.⁠[2]

Governor of Nebraska

Ricketts was sworn in as Nebraska’s 40th governor on January 8, 2015, was re-elected in November 2018, and served until 2023.⁠[1][2]

During his governorship, Nebraska eliminated state taxes on veterans’ retirement income starting in 2022 and on Social Security benefits by 2025. Ricketts has said he worked with the Legislature on more than $12.7 billion in tax relief through 2027, including more than $10 billion in property tax relief.⁠[1]

Nebraska won the Governor’s Cup for the most economic development projects per capita three years in a row, from 2016 to 2018. President Donald Trump appointed him to the Council of Governors and the Advisory Committee for Trade Policy and Negotiations.⁠[1]

Appointment to the U.S. Senate

Ricketts was sworn in as a U.S. senator on January 23, 2023, and serves on the Environment and Public Works; Foreign Relations; Banking, Housing, and Urban Affairs; and Budget committees.⁠[1]

Special Election

In November 2024, Ricketts defeated Preston Love Jr. in a special election to complete the remainder of Sasse’s term.⁠[3][2]

Vote on the Tax and Budget Bill

In the summer of 2025, Ricketts voted for President Trump’s budget and tax bill, which he called the largest tax cut in American history.⁠[3]

Re-election Campaign Launch

In September 2025, Ricketts launched his re-election campaign for a first full six-year term at R&R Realty Group in Omaha, followed by a three-day statewide tour with stops including Kearney, North Platte, Scottsbluff, Norfolk, and Beatrice. He said, “Conservative leadership matters.”⁠[3]

Donald Trump and the Nebraska Farm Bureau endorsed Ricketts’s re-election bid.⁠[2]

Republican Primary

On May 12, 2026, Ricketts won the Republican U.S. Senate primary over Todd Knobel, Mac Stevens, Debb Schultz, and Eric Mortimore, with 78% of early ballots in unofficial results; the Associated Press called the race about 20 minutes after polls closed. He said afterward, “This is just one step. We’re moving on to the general election right now.”⁠[4]

Re-election

The November 3, 2026 general election ballot for the U.S. Senate listed Ricketts, Democratic primary winner Cindy Burbank, Mike Marvin of the Legal Marijuana Now Party, and nonpartisan candidate Dan Osborn.⁠[5]

At 3:27 a.m. EST on November 4 the Associated Press declared that Ricketts had won re-election, defeating independent Dan Osborn.⁠[6]

Policy Positions

In his 2026 campaign, Ricketts said he supports rural and agricultural interests through the Farm Bill and renewable fuels, promotes tax relief including the “Working Families Tax Cuts,” and emphasizes opposing Chinese influence and border security.⁠[2]

He proposed a Republican bill limiting congressional stock trading, saying, “No lawmaker should ever profit from insider information.”⁠[2]

Related Organizations, Websites, and Public Accounts

Office of Senator Pete Ricketts: Official website: https://www.ricketts.senate.gov/ (opens in a new window).⁠[1]

Sources

  1. About - Senator Pete Ricketts (opens in a new window)
  2. Ricketts faces multiple challengers in U.S. Senate race (opens in a new window)
  3. Nebraska U.S. Sen. Pete Ricketts launches reelection bid (opens in a new window)
  4. Ricketts easily wins Nebraska U.S. Senate primary (opens in a new window)
  5. Four candidates are running in the general election for the U.S. Senate in Nebraska, including two who previously ran in 2024 (opens in a new window)
  6. Republican Pete Ricketts wins reelection to US Senate over independent challenger in Nebraska (opens in a new window)