Verlinvest
Verlinvest is a family-backed evergreen investment company headquartered in Brussels, Belgium, that invests in high-growth brands in consumer goods, health, consumer technology, and lifestyle. It has been a long-term investor in brands such as Vita Coco, Oatly, and Tony’s Chocolonely, and in 2021 it invested in the New Zealand admissions consulting company Crimson Education.
Contents15 sections
Key facts
1995Founding
Verlinvest was established in 1995.[1]
2007Investing in Vita Coco
In 2007, Verlinvest partnered with the founders of the coconut water brand Vita Coco to provide capital for expanded distribution in the US and international expansion, and helped launch the business in the UK and negotiate an agreement with a key distributor in China. As of October 2026, Vita Coco was still listed as an active investment.[2][2][2][2]
2015–2017Investing in Chewy
In 2015, Verlinvest invested in the US pet supplies e-commerce company Chewy; when PetSmart acquired Chewy in 2017, Verlinvest sold its stake.[3]
December 2, 2016Investing in Oatly Through a Joint Venture With China Resources
In 2016, Verlinvest and China Resources established a joint venture to invest in mid-sized, high-growth businesses in the healthy branded food and beverage and senior care sectors. The joint venture invested in the Swedish oat drink company Oatly in November 2016, and the deal was announced on December 2; the funds were to expand Oatly’s manufacturing footprint in Sweden and fund its entry into markets including China and the US. At the time, Verlinvest was a Belgian, family-owned investment company focused on international high-growth consumer businesses, with offices in Brussels, New York, and Singapore, and Frédéric de Mevius was Chairman of the Board.[4][4][4][5][4][4]
March 2020Investing in Tony’s Chocolonely
2021Investing in Crimson Education
In 2021, Verlinvest invested in the New Zealand university admissions consulting company Crimson Education to support its growth and accelerate its expansion in the US market; the investment is classified under the North America region and the Lifestyle sector, and the Verlinvest contact is Alexander Rosenthal. As of October 2026, the investment was still marked as active.[7][7][7][7]
March 15, 2023Anchoring Oatly’s Convertible Financing
On March 15, 2023, the Nasdaq-listed Oatly announced a $425 million capital raise, in which Verlinvest committed to anchoring a $300 million private convertible investment. Nativus Company Limited, Verlinvest, and Blackstone funds purchased an aggregate $200.1 million of Swedish Notes; in May of that year, Verlinvest agreed to sell $15 million of those notes to Hillhouse. Verlinvest CEO Roberto Italia said he was very confident in Oatly’s future.[8][8][9][9][8]
October 202530th Anniversary
February 2, 2026Adding Non-Executive Directors
September 15, 2026Investing in HomeExchange
October 6, 2026Forming The International Bouldering Alliance
On October 6, 2026, Verlinvest and the Munich investment company Family Trust Investor joined five bouldering brands, The Climbing Hangar in the UK, Boulders in Denmark, and Urban Apes, Der Steinbock, and Café Kraft in Germany and Austria, to form The International Bouldering Alliance, with 39 gyms across four countries. Verlinvest was already an investor in The Climbing Hangar and Boulders.[12][12][12]
Investment Strategy and Scale
Verlinvest’s evergreen capital has no fixed exit horizon; it invests across three strategies, Venture (via V3 Ventures), Growth, and Platform, typically investing €20 million to €200 million per deal. As of October 2026, it managed over €2.5 billion in assets, with a portfolio including Oatly, Vita Coco, Tony’s Chocolonely, Purplle, K1 Speed, Mutti, Who Gives A Crap, and Insomnia Cookies, and exited investments including Chewy, Sula, and Vitaminwater.[13][14][13][12]
As of the end of 2025, CR Verlinvest Health Investment Limited (CRVV), a joint venture owned 50% by Verlinvest S.A. and 50% by a China Resources entity, together with its wholly owned subsidiary Nativus Company Limited, held approximately 43.5% of the voting power of Oatly, making it Oatly’s largest shareholder.[9][9][9]
Team and Offices
Related Organizations, Websites, and Public Accounts
Verlinvest: Official website: https://www.verlinvest.com/ (opens in a new window).[1]
LinkedInLinkedInLinkedIn is a social networking platform for professionals. It was founded in 2002 by Reid Hoffman and others, launched in 2003, and listed on the New York Stock Exchange in 2011; after Microsoft acquired it for approximately $26.2 billion in 2016, it became a wholly owned Microsoft subsidiary. Its revenue comes from membership subscriptions, advertising, and recruitment solutions.Open the full entry: Public profile: https://www.linkedin.com/company/verlinvest (opens in a new window)[14]
Sources
- Our investment in HomeExchange (opens in a new window)
- Vita Coco | Verlinvest (opens in a new window)
- Chewy | Verlinvest (opens in a new window)
- Verlinvest and China Resources invest in Oatly (opens in a new window)
- Oatly | Sustainable Plant-Based Nutrition | Verlinvest (opens in a new window)
- Tony's Chocolonely | Verlinvest (opens in a new window)
- Crimson Education | Verlinvest (opens in a new window)
- Oatly announces new financing (opens in a new window)
- Oatly Group AB Form 20-F for the fiscal year ended December 31, 2025 (opens in a new window)
- Futurekind: Verlinvest’s 30 Years of Heritage in Motion (opens in a new window)
- Verlinvest Strengthens Board Expertise with Two New Non-Executive Appointments (opens in a new window)
- Our investment in The International Bouldering Alliance (opens in a new window)
- Approach | Verlinvest (opens in a new window)
- Verlinvest (opens in a new window)
- Team - Verlinvest (opens in a new window)