Shawn Meaike

In his book introduction, Meaike describes being raised by a single mother and becoming sober at twenty-eight. He draws on early hardship and subsequent lifestyle changes in his motivational writing.⁠[1]

He graduated from Eastern Connecticut State University in sociology/applied social relations.⁠[2]

He worked in the Department of Children and Families for thirteen years before developing his insurance business. Before founding Family First Life, he sold final-expense and mortgage-protection life insurance as an independent agent. His publisher’s biography also lists a master’s degree in criminal justice psychology without specifying its institution or year.⁠[3][4]

His speaking-agency biography identifies this period with expansion into residential and commercial property, land development and general contracting. He also participated in waste-management businesses.⁠[5]

Meaike recalled in an Integrity interview that the company launched on this date with a few dozen agents and one partner insurer, initially emphasizing mortgage protection. He described limited early funds and purchasing sales leads with a credit card. Family First Life is an insurance marketing organization supporting independent agents, with products underwritten by partner insurers.⁠[6][7]

According to Eastern Connecticut State University, he established the Family First Life Scholarship for students from New London County with good academic standing and financial need.⁠[2]

National Agents Alliance sought to bar Family First Life and Meaike from using its NAA mark, including in website source-code tags. The Middle District of North Carolina denied a preliminary injunction, finding insufficient evidence at that stage of the mark’s protectability. Defendants said they had removed the disputed tag while disputing that its use was improper. The ruling concerned preliminary relief.⁠[8]

He founded CT Affordable Waste, serving Connecticut business and home-renovation projects.⁠[2]

He joined the Eastern Fellows Program and returned to discuss his career with students.⁠[2]

He attended a university breakfast with state legislators, discussing recruitment of its graduates and Family First Life’s scholarship support.⁠[9]

Integrity Marketing Group announced completion of its acquisition of Family First Life, with Meaike becoming an owner in Integrity. Financial terms were undisclosed, so the announcement does not establish his personal proceeds or net worth.⁠[10]

Federal Trade Commission staff sent Family First Life a cease-and-desist warning addressed to the company through CEO Meaike. It identified misleading recruitment earnings claims associated with the pandemic and requested corrective action and a response within forty-eight hours. This was a regulatory warning and demand for corrective action.⁠[11]

Agents challenged representations about sales leads and their quality in litigation that named Meaike among its defendants. The Southern District of California found deficiencies concerning personal jurisdiction and particularized fraud allegations, dismissing the pleading with leave to amend. The statements about leads were plaintiffs’ allegations.⁠[12]

Dave Anderson’s The Game Changer Life podcast featured Meaike discussing his new book Punch Me in the Face, including his experiences with personal change, entrepreneurship and leadership.⁠[13]

Family First Life announced summer sales training beginning June 1 across sixteen locations. Listed speakers included Meaike, Dream Center’s Matthew Barnett and Dave Anderson, with Americo as sponsor. Topics included in-home and telephone sales, annuities and agency operations.⁠[7]

The third amended complaint named Family First Life as its sole defendant. The court dismissed it for lack of personal jurisdiction, denied further amendment in that action and directed closure. It expressly left the merits unresolved and did not bar plaintiffs from pursuing claims in another state.⁠[14]

School of Hard Knocks published an interview with him covering business diversification, delayed gratification, sales and presenting oneself. Its title referred to $3 billion, but the title alone does not establish personal net worth.⁠[15]

Matt Holt Books published Pick Money: Five Years to Financial Freedom, distributed by Simon & Schuster. It presents a five-year framework addressing motivation, budgets, financial goals, calculations and skills development as the author’s approach to personal finance.⁠[4]

An undated Family First Life content guideline signed by Meaike states that the company removed thousands of social-media posts and instructed agents to remove or privatize recruitment content predating February 1, 2022. It also prohibits earnings guarantees and similar promotion. The document records company-directed corrective measures.⁠[16]

Dream Center identifies Meaike and Family First Life as partners supporting its Dream Fund, which assists community members facing hardship.⁠[17]

He presents his podcast and business training through the Punch Me in the Face website. It directly links his X account at https://x.com/shawn_meaike (opens in a new window) and YouTubeYouTubeYouTube is Google’s video-sharing and creator platform, founded in 2005 by Steve Chen, Chad Hurley, and Jawed Karim and acquired by Google in 2006. Built around video uploading, viewing, and creator earnings, the platform has developed Shorts, YouTube Music, Premium, YouTube TV, and products for children, and is headquartered in San Bruno, California, United States.Open the full entry channel at https://www.youtube.com/@shawnmeaikeofficial (opens in a new window). His training website also links his LinkedInLinkedInLinkedIn is a social networking platform for professionals. It was founded in 2002 by Reid Hoffman and others, launched in 2003, and listed on the New York Stock Exchange in 2011; after Microsoft acquired it for approximately $26.2 billion in 2016, it became a wholly owned Microsoft subsidiary. Its revenue comes from membership subscriptions, advertising, and recruitment solutions.Open the full entry profile at https://www.linkedin.com/in/shawn-meaike-a4b00792/ (opens in a new window).⁠[18][19][20]