ABAB Pedia

Omar Soliman

Omar Soliman is a co-founder of College HUNKS Hauling Junk & Moving and Trash Butler, an author, film producer and speaker. With Nick Friedman, he developed a junk-removal business into a franchise network, coauthored Effortless Entrepreneur and appeared on Shark Tank, Undercover Boss and School of Hard Knocks.

Contents22 sections
Key facts

Starting with a Cargo Van

According to his website, he and his friend Nick Friedman began College Hunks Hauling Junk using an old cargo van, establishing the basis for their later moving and junk-removal business.⁠[1][2]

Graduation and Business-Plan Competition

The University of Miami business school’s magazine identifies him as a 2004 Bachelor of Business Administration alumnus. That year, his business plan won the university’s entrepreneurship competition, developing junk removal into a replicable business proposition.⁠[3][1]

Opening the First Operating Location

The company’s 2014 franchise disclosure document records that he opened its first College Hunks Hauling Junk outlet in Rockville, Maryland, in January 2005. Parent company Friedman and Soliman Enterprises was formed that March.⁠[4]

Formation of the Franchising Company

CHHJ Franchising was established, with Soliman as founder and chief executive. The franchise disclosure document distinguishes this legal entity from the earlier parent company and local operating location.⁠[4]

Inc. 30 Under 30

He and Friedman were selected for Inc.’s 30 Under 30 list. The magazine’s 2012 follow-up identifies them as 2008 honorees and reports their expansion into full-service moving.⁠[5]

Appearing on the Shark Tank Premiere

He and Friedman appeared on the premiere of ABC’s Shark Tank, pitching the College Foxes Packing Boxes concept. The University of Miami’s contemporary magazine reports that they ultimately declined a $250,000 investment offer.⁠[3][6]

Publication of Effortless Entrepreneur

He coauthored Effortless Entrepreneur: Work Smart, Play Hard, Make Millions with Nick Friedman and Daylle Deanna Schwartz, discussing business development through defined services, operating processes and teams. The publisher lists a 272-page paperback, ISBN 9780307587992.⁠[7]

Documentary Production and Speaking

He was a co-executive producer of Beware of Mr. Baker, a documentary about drummer Ginger Baker. His website also dates the start of nationwide speaking engagements with Leading Authorities to 2012.⁠[6][1]

Formation of Trash Butler

The franchise disclosure document lists him as Trash Butler’s founder and chief executive from its inception. The company provided doorstep collection of bagged waste for apartment and multifamily communities.⁠[4][8]

Domain-Name and Trademark Judgment

He was named in the original complaint in a College Hunks domain-name and trademark dispute filed in 2012. The court’s 2015 order explains that the amended defendants were corporate entities. It granted their summary-judgment motion on May 15 and entered final judgment for the defendants on May 28, dismissing the plaintiffs’ action with prejudice.⁠[9]

EY Florida Entrepreneur of the Year Award

He and Friedman jointly received the Consumer Services category award in EY’s 2018 Florida Entrepreneur of the Year programme.⁠[10]

Bringing in Minority Investors

College HUNKS announced minority investments from Susquehanna Private Capital, David Barr and Shelly Sun, with the investors taking board roles. Soliman and Friedman remained co-founders and visionaries. The announcement did not disclose financial terms.⁠[11][12]

Undercover Boss Appearance

The eleventh-season premiere of CBS’s Undercover Boss featured College HUNKS. Soliman and Friedman undertook separate frontline assignments to examine the company’s operating foundations before further expansion.⁠[13]

Producing Bezos

He served as an executive producer of Bezos: The Beginning, a film about Amazon’s early years. Distributed by Vision Films, it reached digital platforms in the United States and Canada on January 24.⁠[6][14]

International Franchise Association Recognition

The International Franchise Association named him and Friedman its 2023 Entrepreneurs of the Year for developing their hauling business into a franchise brand. The announcement also noted the company’s hunger-relief programme and free moves for domestic-violence survivors.⁠[2]

University Entrepreneurship Competition Judge

George Mason University’s Costello College of Business listed him among its 2026 finalist judges, introducing his business and media experience as co-founder of College HUNKS and Trash Butler.⁠[8]

Investment in SWANG

He and Friedman invested in golf lifestyle brand SWANG, founded by early College HUNKS employee Modi Oyewole. The company developed golf events, apparel and partnerships.⁠[15]

Expanding the Franchise Development Team

The company announced Eric Osborne’s addition to its franchise-development team. In the announcement, Soliman described efforts to strengthen franchise recruitment, marketing and operational support for disciplined expansion.⁠[16]

Stars of Franchising Interview

He appeared on the podcast of Babson College’s Tariq Farid Franchise Institute, discussing complementary co-founders, company culture, leadership conflict and using artificial intelligence to improve customer experience and operations.⁠[17]

School of Hard Knocks Interview

School of Hard Knocks released an approximately 35-minute interview on growing from one truck into a franchise network, hiring, leadership and focus. The programme’s roughly $300 million annual-revenue figure refers to the franchise system, rather than his personal net worth.⁠[18]

Personal Website and Public Accounts

Sources

  1. About Omar (opens in a new window)
  2. College HUNKS Founders Named 2023 Entrepreneurs of the Year (opens in a new window)
  3. BusinessMiami — Fall 2009, In the Shark Tank (opens in a new window)
  4. College Hunks — Franchise Disclosure Document 2014 (opens in a new window)
  5. 30 Under 30 Alumni: Where Are They Now? (opens in a new window)
  6. Omar Soliman — Filmography (opens in a new window)
  7. Effortless Entrepreneur (opens in a new window)
  8. 2026 Finalist Judges — Omar Soliman (opens in a new window)
  9. Strong College Students Moving v. CHHJ — May 2015 Order and Judgment (opens in a new window)
  10. College Hunks co-founders win Entrepreneur of the Year award (opens in a new window)
  11. College Hunks Partners with Susquehanna Private Capital (opens in a new window)
  12. College Hunks Hauling Junk & Moving — Portfolio (opens in a new window)
  13. Undercover Boss Returns for Its 11th Season January 7, 2022 (opens in a new window)
  14. College Hunks co-founder meets Hollywood again with Bezos movie (opens in a new window)
  15. College HUNKS founders back former employee’s golf startup (opens in a new window)
  16. College HUNKS Strengthens Franchise Development Team (opens in a new window)
  17. Omar Soliman — Stars of Franchising (opens in a new window)
  18. Omar Soliman | He Got Rich Hauling Trash (opens in a new window)
  19. Omar Soliman — Official Website (opens in a new window)
  20. Omar Soliman (@OmarSolimanCEO) (opens in a new window)
  21. Omar Soliman — LinkedIn (opens in a new window)