Dazzle AI

Marissa Mayer founded Dazzle AI to develop personal artificial intelligence assistants. The company says its product uses context from photographs to understand users’ needs.⁠[1]

WalmartWalmartWalmart is an American retailer founded by Sam Walton in 1962, with businesses spanning physical retail, membership warehouse clubs, e-commerce and related services. Its businesses include Walmart and Sam’s Club, and it has expanded into other markets through international investments; its shares trade on Nasdaq under the ticker WMT.Open the full entry’s board biography says Mayer previously served as Yahoo’s chief executive and led Sunshine AI from 2018 until its acquisition by Dazzle AI in 2025. The companies should be understood as separate entities; a continuation of work does not by itself make them the same legal entity.⁠[2]

In December 2025 TechCrunch reported that Dazzle had raised an $8 million seed round at a $35 million valuation. Forerunner’s Kirsten Green led the round, with participation from Kleiner Perkins, Greycroft and others; the report said Mayer had also invested personal funds.⁠[3]

On September 29, 2026 Mayer announced Dazzle on the company blog. The company described an assistant that analyzes authorized photos and screenshots to suggest personalized ideas and help identify tasks involving purchases, repairs, scheduling and travel. It offered app, web and text channels and invited users to request access.⁠[4]

Dazzle’s developer page describes providing photo context to third-party agents compatible with MCP. The company says photos are synchronized to its servers after permission is granted and describes ways to revoke agent access and delete an account; integration depends on the user’s configuration.⁠[5]

The privacy policy effective September 23, 2026 says Dazzle processes user-provided photos after permission, including possible time and location metadata, and may share data with service providers and AI partners to operate the service. It says agreements prohibit those partners from training models on the data and that encrypted backups may remain for a limited period after account deletion. These are policy statements, not an independent security certification.⁠[6]

In September 2026 a TechCrunch reporter tested Dazzle and described travel and activity recommendations informed by photo context, while also finding an instance in which the assistant failed to remember existing information. The report distinguished the reporter’s experience from the company’s claims about privacy and product capabilities.⁠[7]

Dazzle’s technology page lists work on context from visual media, location and relationship maps, photo grouping and conversation topic separation, along with related patent applications. Listing applications does not establish that patents have been granted or that performance claims have been independently verified.⁠[8]

Apple’s App Store lists Dazzle AI, Inc. as the developer of Dazzle: Personal AI Assistant and describes it as an iPhone app. Its feature descriptions and privacy labels are developer supplied and should be read alongside the company’s privacy policy and the permissions actually granted.⁠[9]