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Bryant Chou

Bryant Chou is a software engineer and entrepreneur, a co-founder of the website design platform Webflow and its longtime chief technology officer, who later founded the AI marketing platform Ploy and serves as its CEO.

Contents9 sections
Key facts

Early Years: Education and First Work

Chou earned a BS in computer engineering from UCSD. Early on he developed one of the first mobile push-to-talk apps on the Android market.⁠[1]

Engineer at Intuit

In 2008 Chou was an engineer at Intuit, where he spent about three years and met his future Webflow co-founder Vlad Magdalin. He recalled that 30 minutes into his first day he was taken to a customer’s office to watch them use QuickBooks, part of a “Customer Follow-Me Home” program required of all new hires.⁠[2]

At Intuit he was lead software engineer on Intuit Brainstorm. He recalled that he and Magdalin built an internal tool to track ideas across Intuit, later productized as Intuit’s first enterprise SaaS product, and that the experience showed him how archaic building for the web was at the time.⁠[1][3]

Co-Founder and CTO of Vungle

In 2011 Chou joined Vungle, an in-app video advertising platform, as founding CTO, a role he held until 2013. He architected its core tech stack, including an iOS SDK installed on more than 60 million phones and a node.js cluster handling more than 250 million HTTP requests per day.⁠[2][1][4]

Joining Webflow

Vlad Magdalin went full-time on Webflow in July 2012 and enlisted his younger brother, the designer Sergie Magdalin. Chou recalled that Vlad approached him in late 2012 or early 2013, and that what convinced him was Sergie’s account of designers being unable to turn their own designs into websites. In 2013 Chou officially joined as a co-founder.⁠[2][3]

Webflow launched a beta on Hacker News in March 2013, was then accepted into Y Combinator in 2013, and launched the full product two weeks before Demo Day, gaining 25,000 signups and $5,000 in monthly recurring revenue in the first two weeks.⁠[2]

CTO of Webflow

Chou served as co-founder and CTO of Webflow and also headed marketing. He recalled that during the company’s fastest growth periods he started its sales and marketing teams while building the product as CTO.⁠[5][6]

He recalled that Webflow insisted the platform output the same code a developer would write, which helped it win over technical users, and that when organic growth leveled off he pursued a “growth engineering” strategy that included designing flexboxgame.com to drive awareness. At the time of a March 2023 interview, Webflow had last been valued at more than $4 billion and had more than 3.5 million users.⁠[3]

In January 2020 he appeared on the Software Engineering Daily podcast to discuss the engineering problems Webflow had worked through.⁠[7]

His tenure at Webflow ran from 2013 to 2025, twelve years in total.⁠[4][6]

Founding Ploy

Chou founded Ploy in 2025, his third company. Ploy is an AI growth platform built around a company’s website, whose agents design pages, write copy, run campaigns, optimize performance and sync data back to a CRM. The company was part of Y Combinator’s Spring 2026 batch and is based in San Francisco.⁠[4][6]

Ploy General Availability and $27 Million Seed Round

On June 15, 2026, Chou, as co-founder and CEO, announced that Ploy was generally available and had raised a $27 million seed round led by First Round CapitalFirst Round CapitalVenture capital firm.Open the full entry and Y Combinator, with angel investors including Lenny Rachitsky, Ben Lang and Eoghan McCabe. Ploy then had teams in San Francisco and New York, and its customers included Hex and Clay.⁠[6][8]

In the funding announcement he wrote that in an era of AI answer engines and agents browsing on users’ behalf, a company’s website “becomes the one thing you fully own and control,” and so “can’t be a brochure you ship and forget.”⁠[6]

Related Organizations, Websites, and Public Accounts

Sources

  1. Bryant Chou - No-Code Conf 2021 (opens in a new window)
  2. Webflow’s Path to Product-Market Fit — Lessons on Creating a Market with Rigorous Customer Empathy (opens in a new window)
  3. How Webflow found product-market fit: Bryant Chou on the no-code movement (opens in a new window)
  4. Ploy: Ploy turns your website into your company's growth engine. (opens in a new window)
  5. Read posts by Bryant Chou on design, freelancing, & more (opens in a new window)
  6. Ploy raises $27M to turn your company's website into your hardest working employee (opens in a new window)
  7. Webflow Engineering with Bryant Chou (opens in a new window)
  8. Ploy Raises $27 Million Seed Round To Launch AI Growth Platform (opens in a new window)