270toWin

In the 2000 U.S. presidential election, Al Gore won more of the national popular vote than his opponent but lost the Electoral College vote 266 to 271. As the 2004 election approached, Allan Keiter, who was interested in the topic, looked online for an Electoral College map he could interact with but could not find one, so he decided to build a website himself. On April 12, 2004, the domain 270towin.com was registered.⁠[1][1][1][2]

In August 2004, ahead of that year’s presidential election, 270toWin officially launched; its home page featured an Electoral College map with the tagline “This isn’t a popularity contest,” which is still in use today. At the time, Keiter was also running myrateplan.com, a website comparing rates for household services, and 270toWin was a side project he had programmers develop.⁠[3][3][4][4][4]

By the 2012 election, the site had compiled U.S. election data and maps dating back to 1789, and users could compare the latest polls with historical popular vote results state by state; the site also ran a forecasting contest inviting visitors to draw their own map of which states they expected to be red or blue, with a cash prize for the first person to correctly predict the actual outcome.⁠[5][5][5]

Keiter said the site had grown steadily since 2004, but its traffic did not increase substantially until around June 2015, when Donald Trump announced his presidential run.⁠[1]

On the night of the 2016 presidential election, as states expected to lean toward Hillary Clinton went to Trump one after another, large numbers of users flocked to the site to work out each side’s paths to victory; demand at one point exceeded capacity, and some users could not open the site or some of its content. Keiter said it was the site’s best traffic day, and that 270toWin became the go-to site for people creating and sharing their own forecasts.⁠[1][1][1]

The site subsequently introduced a mobile version, a delegate calculator for tracking the Democratic primary, and “The Road to 270,” a weekly column explaining one state’s political landscape.⁠[1]

During the 2020 presidential election, 270toWin provided live updates of vote counts in the presidential, House, and Senate races. According to Freestar, the site’s advertising operations partner, the site recorded 385,865,945 ad impressions during the election; Keiter said traffic on Election Day and the day before and after equaled the total for the three years from 2017 to 2019.⁠[1][4][4]

On September 2, 2026, the site added interactive Senate and House maps based on the quantitative model of forecaster FiftyPlusOne, showing each party’s probability of controlling the two chambers of Congress after the midterm elections.⁠[6][6]

As of October 2026, 270toWin offers interactive maps for presidential, Senate, House, gubernatorial, and state legislative elections, on which users can mark states as safe, likely, leaning, or toss-up and share or embed their own maps; the site also compiles polls, consensus forecasts from professional organizations, state primary results, and maps, results, and synopses of all 60 presidential elections through 2024, whose outcomes can be rewritten interactively. In addition, 270toWin embeds PolymarketPolymarketPolymarket is a prediction market platform founded by Shayne Coplan in 2020, on which users buy and sell shares in the outcomes of political, sports, financial, cultural, and other events, with trading prices regarded as the market’s estimate of the probability that an event will occur. It rose to prominence during the 2024 US election, returned to the US market in 2025 by acquiring a licensed exchange and clearinghouse, and received a major investment from Intercontinental Exchange (ICE), the parent company of the New York Stock Exchange, while facing gambling-regulation and insider-trading scrutiny in US states and several countries.Open the full entry election prediction widgets with links to the corresponding markets.⁠[6][6][6][6][7][7][3]

270toWin describes itself as a nonpartisan, independently operated website that is not financed or owned by any political party, industry group, or lobbyist; the site’s copyright holder is Electoral Ventures LLC. Keiter holds a bachelor’s degree in accounting and an MBA with concentrations in marketing and finance; he said he handles most of the day-to-day business himself, with a few developers implementing features, and that election results data is licensed from a third-party provider.⁠[3][3][6][4][4][4]

270toWin: Official website: https://www.270towin.com/ (opens in a new window).⁠[3]

X: Public account: https://x.com/270towin (opens in a new window)⁠[6]

Facebook: Public account: https://www.facebook.com/270toWin (opens in a new window)⁠[6]

Instagram: Public account: https://www.instagram.com/270towin/ (opens in a new window)⁠[6]